Find the block, the parcel,
and the proof.
SiteSmart scores any address in the United States for rental demand, supply balance, affordability, and site quality, then hands you the numbers a lender or a market analyst will ask for. Proprietary scoring models, authoritative data, no black box.
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Built on the sources lenders and agencies trust: Census ACS, HUD Fair Market Rents, Esri demographics, and state parcel records, each one cited on your report.
Want to build or buy multifamily?
A SiteSmart report tells you whether a site truly fits multifamily before you commit. Enter the address and get the renter demand, supply balance, capture rate, and trusted rent benchmarks that show why.
Who it is for
Affordable housing developers
You answer to a state agency's market-study standards. SiteSmart speaks that language: income-qualified renter households, capture rate, penetration, rent burden as demand.
Attainable and workforce developers
You build 30 to 150 units on infill lots and win or lose on entitlement and land basis. SiteSmart finds the parcels, sizes the demand, and shows the capture rate before you spend on a market study.
Value-add investors
You buy 1960s to 1990s product and push rents. SiteSmart shows rent to income, rent burden, vacancy, and supply balance so you know where the room is.
Analysts and brokers
You get asked "what about this street" and need an answer today, not in three weeks.
How the score works
SiteSmart's multifamily score has four parts. Each one is computed by SiteSmart's own models from authoritative data, and each one is shown to you, with its inputs.
35%
Demand Depth
How much renter demand is there? Renter share of households, the 25 to 34 age cohort that drives lease-ups, and household and population growth.
25%
Supply Balance
Is the area under-built or saturated? Units in buildings of five or more per thousand residents, measured against a target, plus housing vacancy.
20%
Affordability Fit
Can the renters here pay your rent? Capture rate (your project's units divided by the renter households that qualify at your target rent), rent to income, and the share of renters already paying 30% or more.
20%
Site Quality
Income and density, nearby schools, and the daytime workforce around the site.
You set the assumptions.
Change the unit count or the target rent on the report and the capture rate and score recalculate on the spot. The default target rent is the area's median gross rent, and a one-click helper drops in the HUD one-bedroom benchmark.
Rent benchmarks without a comps subscription
Every multifamily report shows two trusted rent benchmarks side by side, by bedroom count.
HUD Small Area Fair Market Rents
For the ZIP code: 40th percentile gross rent, updated each fiscal year.
Census ACS median gross rent
For the census tract: what renters actually pay.
They are labelled as benchmarks, not listing comps, and the report says so. When you need asking-rent comps for underwriting, you bring your own. The score runs on SiteSmart's own models, not a resold data feed.
What lands in your report
A scored summary with the demand, supply, and affordability numbers a reviewer will test, and every input shown.
Sample Report
Sample site · Anytown, USA
Income-Qualified Renter Households
1,430
qualify at the target rent under a 30% burden threshold
Capture Rate
4.2%
for a 60-unit project; 5% or less reads as strong
Rent-Burdened Renters
47%
share of renters paying 30% or more today
Supply Balance
54
units in 5+ unit buildings per thousand residents
Illustrative figures for a sample site, shown to preview the report format. Every report reflects the address you analyze. Figures are screening estimates, not a market study.
Want this for a site you're looking at? Access is by request while we onboard in small groups.
Request accessNationwide affordable housing site selection
Screen sites the way a market study will judge them.
State housing finance agencies and HUD reviewers test an affordable or workforce project on a handful of numbers: how many renter households in the primary market area earn enough to pay the rent but not so much that they would not qualify, what share of them the project needs to capture, how many are rent burdened today, and how much competitive supply is already there. SiteSmart computes those numbers for any address in the country from the same authoritative sources the reviewers use, so you can screen fifty sites before commissioning one study.
What you get on every report
- Income-qualified renter households at your target rent, using a 30% rent burden threshold, from Census household income bands and renter share.
- Capture rate with the bands reviewers use: 5% or less is strong, up to 10% is acceptable, up to 25% is a stretch, above 25% is unsupported.
- Rent burden: the share of renters paying 30% or more, shown as demand for attainable product and flagged as collection risk when it is extreme.
- HUD Small Area Fair Market Rents by bedroom for the ZIP, next to the tract's median gross rent, so you can see where your rent sits against the payment standard.
- Supply balance: existing multifamily units per thousand residents and housing vacancy.
- Renter share, the 25 to 34 cohort, household growth, and daytime workers per resident, for the demand narrative.
Workflow: upload a list of addresses or draw a corridor on the map, run the Multifamily template across all of them, sort by capture rate and supply balance, then open Site AI and ask it to draft the demand section for the top three. Site AI knows the market-study conventions (HUD MAP Guide absorption and occupancy caps, stabilization at 93 to 95%, income screening at three times rent) and the streamlining laws in California, Connecticut, New Jersey, and New York, with sources.
Draw the street, get every parcel
The line you would draw on a map for your analyst, answered in seconds.
On the Explore map, draw a line up to half a mile long along any street. SiteSmart pulls every parcel touching it from the state parcel layer and shows zoning district, use, acreage, assessed value, owner and owner type, year built, units, and sale history. Filter to vacant lots, commercial or institutional uses, half an acre to six acres, or parcels where the land is worth more than the building on it. Pick the ones you like and run full reports on all of them at once, or hand the corridor to Site AI and ask which parcels fit a five-story, one-bedroom-heavy building.
Availability: Connecticut today, with the full state CAMA record on every parcel. Other states follow as their parcel services are connected.
Connecticut and the 2025 Act Concerning Housing Growth
Built for Connecticut's new housing framework.
Connecticut's 2025 Act Concerning Housing Growth (Public Act 25-1, now Connecticut General Statutes Chapter 124b) sets up a statewide framework for planning and building housing. Every town or its council of governments must adopt a Housing Growth Plan and refresh it every five years, due June 1, 2028 for the Capitol, Northeastern, Lower Connecticut River Valley, Northwest Hills, and Southeastern regions and June 1, 2029 for the rest. Each plan must inventory "developable land" as the statute defines it, and must name the specific zones or parcels, with maximum densities, that will meet the town's affordable housing goal through summary review.
The Act also creates two optional overlays. A priority housing development zone must cover at least ten percent of a town's developable land and allow multifamily housing as of right at no less than ten units per acre, subject only to site plan review. A transit-oriented district in a qualifying transit community must allow as of right middle housing of two to nine units, set-aside projects of ten or more units, fully deed-restricted projects on municipal, housing authority, nonprofit, or religious land, and conversions of existing buildings. A town that misses its plan deadline loses eligibility for a new affordable housing appeals moratorium until the plan is submitted and approved, and state housing growth grants for water, sewer, roads, and transit infrastructure open by July 1, 2028 only to towns in compliance.
SiteSmart already reads the same Connecticut records the state's guidance points to: the statewide CAMA and parcel layer with zoning district codes on every parcel. Draw a corridor in New London, Cheshire, or West Hartford and see which lots are vacant, publicly owned, or redevelopment candidates by the state's own land-to-building value test. Site AI carries the Act's deadlines, the transit-oriented district rules, the 8-30g affordable housing appeals framework, Build For CT financing, and the 2025 HB 8002 changes, each with a source.
Coming soon for Connecticut: per-parcel suitability flags from the state's public layers (sewer service, steep slopes, wetlands, protected open space, brownfields, rail proximity) and the 8-30g exempt-town list, following the state's Suitability Analysis guidance as it is published.
Attainable modular infill
For builders who win on land, not on amenities.
If your product is a three to five story, one-bedroom-heavy building on a half-acre to six-acre lot, the decision is rarely about metro demand. It is about which parcel, which zoning district, whether the town's affordable share is under ten percent, and whether the numbers survive a hearing. SiteSmart's corridor scan finds the lots, the multifamily score sizes the renters who earn 60 to 70 thousand dollars, and Site AI explains the entitlement path in plain language.
Value-add acquisitions
Know where the rent room is before you tour.
Rent to income, rent burden, vacancy, supply per thousand residents, and the age of the surrounding stock, on one card. Compare a 1978 garden asset against the block around it, and check the HUD and Census benchmarks by bedroom before you underwrite the renovated rent.
Authoritative sources, cited on every report.
- Esri current-year demographics and Census ACS housing variables (tenure, vacancy, rent, rent burden, income bands, household growth, daytime workers, year built).
- Census ACS B25024 unit counts by building size for supply, aggregated to your trade area.
- HUD Small Area Fair Market Rents by ZIP and bedroom. Census ACS median gross rent by bedroom for the tract.
- State parcel and assessor records (Connecticut CAMA and Parcel Layer, CC0).
- Market-study conventions from the HUD MAP Guide, the National Council of Housing Market Analysts model content standards, and state QAP market-study rules.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Site AI for multifamily
Ask it like you would ask your analyst.
"Which of these parcels fit a 60-unit building at 1,900 a month?" "What is the capture rate if we go to 120 units?" "Does 8-30g apply in this town?" "Summarize this corridor for a land broker." Site AI reads the report, the corridor, and the benchmarks, cites its sources, and never invents an asking rent.
Multifamily site selection, answered
Is this a market study?
No. It is the screening and evidence layer before one, aligned to the numbers a market study will test.
Where do the rents come from?
HUD Small Area Fair Market Rents and Census ACS median gross rent, the same benchmarks agencies and lenders use. They are benchmarks, not asking-rent comps.
Which states have parcel data?
Connecticut today for the corridor scan. Multifamily reports work anywhere in the United States.
Can I change the assumptions?
Yes. Unit count and target rent are editable on every report and the score recalculates.
Does it cover affordable programs?
The capture rate uses a minimum-income screen. HUD area median income limits are not modeled yet.
One platform. Every retail format.
Car wash, grocery, organic grocery, and multifamily are a few of SiteSmart's industry templates, each with a demand model tuned to its format. Same fast, scored, shareable report, with the right benchmarks under the hood.
Ask Site AI
Every report comes with Site AI. Ask questions about the demographics, competition, or revenue in plain language and get answers grounded in your report's own data.
Share and export
Send a live report link to a partner or lender, or export a branded PDF for the deal package.
Ready to see SiteSmart in action?
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No spam, ever. We only email when it's your turn to get access.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.